PATIENT COMMUNICATION & PRIVACY POLICY 

*Last Updated: November 12, 2024* 

Welcome to Trinova Healthcare's (DBA Trinova Medical) Privacy Policy. Your privacy and trust are important to us, and this policy explains how we handle your information and communications preferences. 

1. INTRODUCTION 

 Trinova Healthcare ("we," "us," or "our") is committed to protecting your privacy and providing a safe, efficient healthcare experience. This policy explains how we collect, use, and protect your information when you interact with our practice through various communication channels. 

 
2. CONSENT TO COMMUNICATIONS 

 When you provide your contact information through our website, patient forms, or in our office, you authorize us to contact you through: 

- Text messages (SMS/MMS) 

- Phone calls (including automated calls) 

- Emails 

- Patient portal messages 

These communications may include: 

- Appointment reminders 

- Preventive care notifications 

- Lab results availability 

- Prescription refill reminders 

- Healthcare information and updates 

- Practice announcements 

- Patient satisfaction surveys 

- Billing information 

Important Notes: 

- Standard message, data rates, and carrier charges may apply 

- You may receive up to 15 messages per month 

- Communications may contain protected health information (PHI) 

- Your consent is voluntary and not required for treatment 

3. YOUR PRIVACY RIGHTS 

Under HIPAA and other applicable laws, you have the right to: 

- Access your medical records 

- Request corrections to your information 

- Receive an accounting of disclosures 

- Request restrictions on information sharing 

- Receive confidential communications 

- Opt-out of communications 

- File a complaint with our Privacy Officer or HHS 

4. INFORMATION WE COLLECT 

We collect and maintain: 

• Healthcare Information 

- Medical records and history 

- Treatment information 

- Insurance and billing information 

- Appointment history 

• Contact Information 

- Name and date of birth 

- Phone numbers 

- Email address 

- Mailing address 

- Communication preferences 

• Website Usage 

- IP address 

- Browser type 

- Device information 

- Cookies and similar technologies 

- Website interaction data 

5. HOW WE USE YOUR INFORMATION 

We use your information to: 

- Provide healthcare services 

- Coordinate your care 

- Send authorized communications 

- Process insurance claims 

- Improve our services 

- Maintain security 

- Comply with legal requirements 

 
6. INFORMATION SHARING 

We share your information in compliance with HIPAA and only with: 

- Healthcare providers involved in your care 

- Insurance providers for claims processing 

- Technology service providers (with appropriate safeguards) 

- Public health authorities as required by law 

- Emergency services when necessary 

We never sell your personal information to third parties 

7. DATA SECURITY 

We protect your information through: 

- Encryption technology 

- Access controls 

- Regular security assessments 

- Staff HIPAA training 

- Secure communication platforms 

 
8. OPTING OUT 

You may opt-out of communications by: 

- Texting STOP to our messaging number 

- Clicking unsubscribe in emails 

- Calling our office at (850) 848-9500 

- Emailing: info@trinovamedical.com 

- Updating your patient portal preferences 

9. WEBSITE COOKIES AND TRACKING 

Our website uses cookies and similar technologies to: 

- Improve website functionality 

- Remember your preferences 

- Analyze website traffic 

- Enhance security 

You can control cookie settings through your browser preferences. 

10. CHILDREN'S PRIVACY 

We do not knowingly collect online information from children under 13 without parental consent. For patients under 18, parents/guardians manage communication preferences. 

11. UPDATES TO THIS POLICY 

We may update this policy periodically. Updates will be posted on our website with a revised "Last Updated" date. Significant changes will be communicated through: 

- Website notices 

- Email notifications 

- Office postings 

- Patient portal alerts 

12. CONTACT US 

For privacy questions or concerns: 

Trinova Medical Healthcare 

2114 Creighton Road, Pensacola, FL 32504 

Pensacola, FL 32504 

Privacy Officer: Keri Harris 

Phone: (850) 848-9500 / Email: keri.harris@trinovamedical.com 
 

13. COMPLIANCE STATEMENT 

This policy complies with: 

- Health Insurance Portability and Accountability Act (HIPAA) 

- Telephone Consumer Protection Act (TCPA) 

- CAN-SPAM Act 

- 10DLC Registration Requirements 

- Florida Health Information Privacy Laws 

- Other applicable federal and state laws 

14. DIGITAL CONSENT 

By using our website and providing your contact information, you acknowledge this privacy policy and consent to receive communications as described above. Your consent is recorded with your IP address and timestamp. 

To exercise your privacy rights or update your preferences, please contact our office. 

PATIENT COMMUNICATION & PRIVACY POLICY